Icon Amsterdam

Icon Amsterdam is a fashion & clothing ecommerce store built on shopify and operating in NL. The store currently offers 250 products organized across 134 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Icon Amsterdam uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Icon Amsterdam uses TrustPilot for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Icon Amsterdam ranks #139 out of 259 stores we track. This places them in the top 54% of fashion & clothing stores by product catalog size. Over the past month, the store has reduced its catalog by 46 products.