Debut (with Laybuy)
artfuladdiction.com
Artful Addiction is a New Zealand-based body art and creative supplies retailer offering face painting kits, cosmetic products, craft workshops, and artistic materials. The store sells professional-grade supplies including TAG body art paints, Mehron cosmetics, brushes, glitter, and accessories, alongside experiential services like art classes and themed entertainment events.
Products
623
Collections
139
Pages
20
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#3669 / 16376
Faster than 78% of stores
Arts & Crafts Ranking
#193 / 708
Top 27% in category
Category Avg Performance
60
+8 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#230 in Arts & Crafts
Top 23% of stores
34% below average
623 products vs 948 avg
Faster than 73% of Arts & Crafts stores
PageSpeed score: 68/100
No BNPL options
65% of Arts & Crafts stores offer PayPal
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
34% below average
avg
178% above average
avg
33% above average
avg
81% below average
avg
Category Intelligence
How Debut (with Laybuy) compares to other arts & crafts stores
12%
of Arts & Crafts stores use this theme
Insights
- 65% of Arts & Crafts stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 23% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Arts & Crafts Stores
Other arts & crafts stores with similar size
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About Debut (with Laybuy)
Debut (with Laybuy) is a arts & crafts ecommerce store built on and operating in NZ. The store currently offers 623 products organized across 139 collections, making it comparable in size for the arts & crafts category.
Theme and Design
Debut (with Laybuy) uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of arts & crafts stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut (with Laybuy) achieves a performance score of 68/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut (with Laybuy) has not implemented a third-party review platform. Compared to other arts & crafts stores, 65% of arts & crafts stores offer paypal
Competitive Positioning
Within the Arts & Crafts category, Debut (with Laybuy) ranks #230 out of 1004 stores we track. This places them in the top 23% of arts & crafts stores by product catalog size.
Last scanned
Feb 24, 2026
