Free Calculator

Email Marketing ROI Calculator

Measure your email marketing effectiveness. Calculate revenue per email, subscriber value, and campaign ROI to optimize your email strategy.

Campaign Metrics

$
$

ESP fees, design, copywriting, etc.

Enter your campaign metrics to calculate ROI.

Email Marketing Benchmarks

Average Revenue Per Email

Most ecommerce stores see $0.05-0.10 per email sent. Top performers can achieve $0.15+ through segmentation and personalization.

Email Marketing ROI

Email marketing typically delivers $36-42 for every $1 spent, making it one of the highest ROI marketing channels available.

List Value

A healthy email list is worth $1-3 per subscriber per month. Focus on deliverability and engagement to maximize this value.

Improving Email ROI

Segment your list, personalize content, optimize send times, A/B test subject lines, and clean your list regularly to improve performance.