Products
1,066
-283Collections
55
Pages
6
Blog Posts
211
Store Audit
Actionable insights compared to 26 Homeware stores
#8 in Homeware
Above average (top 31%)
44% below average
1,066 products vs 1,892 avg
-410 products
Over the past 6 months
Category Benchmarks
Compared to 26 stores in Homeware
44% below average
avg
86% below average
avg
89% below average
avg
85% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Mar 2025
Similar Homeware Stores
Other homeware stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Whitmoreandwhite
Whitmoreandwhite is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 1,066 products organized across 55 collections, making it comparable in size for the homeware category.
Theme and Design
Whitmoreandwhite uses the Providence theme from the Shopify Theme Store. This theme choice is used by 4% of homeware stores.
Tech Stack
Beyond the core Shopify platform, Whitmoreandwhite has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Homeware category, Whitmoreandwhite ranks #8 out of 26 stores we track. This places them in the top 31% of homeware stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 410 products.
Last scanned
Feb 18, 2026