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Iwoon logo - Furniture ecommerce store

Iwoon

shopify

iwoon.nl

Furniture
Warehouse
NL / EUR
Pipe +2
Visit Store

Products

26,662

-578

Collections

930

+6

Pages

78

+6

Blog Posts

12

Store Audit

Actionable insights compared to 27 Furniture stores

#2 in Furniture

Top 7% of stores

457% above average

26,662 products vs 4,790 avg

-16,835 products

Over the past 6 months

Category Benchmarks

Compared to 27 stores in Furniture

Products26,662 / avg 4,790

457% above average

avg

Collections930 / avg 299

211% above average

avg

Pages78 / avg 85

8% below average

avg

Blog Posts12 / avg 54

78% below average

avg

Theme & Design

Theme Name

Warehouse

Type

Theme Store

Theme Store ID

871

Tech Stack

Platform

shopify

Payment / Finance

Pipe
PayPal
Klarna

Store Timeline & History

Aug 2025

26,662 products930 collections78 pages12 blogs

Jul 2025

27,240 products924 collections72 pages12 blogs

Jun 2025

27,374 products924 collections72 pages12 blogs

May 2025

27,732 products912 collections72 pages12 blogs

Apr 2025

45,141 products1,332 collections108 pages18 blogs

Mar 2025

45,420 products1,296 collections108 pages18 blogs

Feb 2025

43,497 products1,278 collections108 pages18 blogs

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About Iwoon

Iwoon is a furniture ecommerce store built on shopify and operating in NL. The store currently offers 26,662 products organized across 930 collections, making it larger than average for the furniture category.

Theme and Design

Iwoon uses the Warehouse theme from the Shopify Theme Store. This theme choice is used by 4% of furniture stores.

Tech Stack

Beyond the core Shopify platform, Iwoon has not implemented a third-party review platform and offers Pipe, PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Furniture category, Iwoon ranks #2 out of 27 stores we track. This places them in the top 7% of furniture stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 16,835 products.

Last scanned

Feb 18, 2026