Products
251
-18Collections
44
-1Pages
53
+6Blog Posts
270
-4Store Audit
Actionable insights compared to 2 Bedding & Linen stores
#2 in Bedding & Linen
Below 100% of stores
51% below average
251 products vs 509 avg
-62 products
Over the past year
Category Benchmarks
Compared to 2 stores in Bedding & Linen
51% below average
avg
72% below average
avg
20% below average
avg
9% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Store Timeline & History
Feb 2026
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Mar 2025
Theme changed from Release C-2 | 2025 - 2/11/25 to 2025 | F Hotfix 2
Feb 2025
Feb 2025
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About Brooklinen
Brooklinen is a bedding & linen ecommerce store built on shopify and operating in US. The store currently offers 251 products organized across 44 collections, making it comparable in size for the bedding & linen category.
Theme and Design
Brooklinen uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Brooklinen uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Bedding & Linen category, Brooklinen ranks #2 out of 2 stores we track. This places them in the top 100% of bedding & linen stores by product catalog size. Over the past year, the store has reduced its catalog by 62 products.
Last scanned
Feb 18, 2026